CASE STUDY 3

L'ORÉAL PARIS:

OVERVIEW

Working with L’Oréal and all their sub-brands gives us extensive experience in artworking. Taking assets from a press ad, we are able to rework them to create point of sale with the same look and feel.

Taking into consideration retailer guidelines, we can then adapt the design to hotspots, FSUs, gondola ends, trays, blips, large format posters and leaflets.

OUR INVOLVEMENT

Our experience in structural and graphic design allowed us to first produce the 3D structure and then adapt the existing branding elements to suit the different campaigns that L’Oréal were promoting.

1. Structural Design

2. Visualisation

3. Prototyping

4. Graphic Design

5. Artwork Adaption